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UNIVERSITY OF MISSISSIPPI SCHOOLS AND COLLEGES

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Specialization - Social Media

B.A. in Media Communication

Description

The B.A. in media and communication prepares students for a changing and increasingly global media and communication landscape including careers and/or graduate study in media research, criticism, policy, and management. As the media industry continues to evolve and new communication technologies continue to both disrupt society and enable better lives, students who can comprehend and apply multiple perspectives regarding the impact and implications of various media types will be able to anticipate and plan for future challenges.

Minimum Total Credit Hours: 120

General Education Requirements

The general education/core curriculum requirements for this program have a foundation in the liberal arts.

Students are required to complete the University Core, consisting of:

Course Requirements

A major in media and communication for the B.A. degree requires 33 semester hours of coursework. Five courses (15 hours) are required:

Other Academic Requirements

Students must complete a total of 120 hours, 30 of which must be at the 300+ level.

A minimum grade of C is required in all MCOM, IMC, and Jour courses for students pursuing a major in media and communication. A student may not enroll in an MCOM course until a minimum grade of C has been obtained in prerequisite courses. No MCOM course may be taken more than two times.

Students will additionally be able to declare any of the school-approved specializations:

Secondary Emphasis

Students are required to take at least 18 hours outside of the School of Journalism and New Media, which can be satisfied with a minor, double major, dual degree, or set of courses that comprise a secondary focus. Student who choose to fulfill this secondary emphasis with a set of courses not formally recognized as a minor, double major, or dual degree are required to obtain official approval from the department chair.

Exercise and Leisure Activity Courses

While exercise and leisure activity (EL) courses are not required, a maximum of 6 hours of these courses may be counted toward a B.A. in media and communication. These courses are taken only on a pass-fail grading basis.

Specialization - Social Media

Course Requirements

Students who wish to specialize in social media should take Jour 310, and then two of the following additional courses: IMC 306 (except for IMC majors, who can't count this course toward the specialization), IMC 308, IMC 309, IMC 325, Writ 350, or an approved 3-credit social media internship, or an approved 3-credit social media-themed course in another department.

The policies and regulations contained in this online University of Mississippi Catalog are in effect for the current or selected semester. The catalog is not a contract, but rather a guide for the convenience of students. The University of Mississippi reserves the right to 1) change or withdraw courses; 2) change the fees, rules, and schedules for admission, registration, instruction, and graduation; and 3) change other regulations affecting the student body at any time. Implicit in each student’s enrollment with the university is an agreement to comply with university rules and regulations, which the university may modify to exercise properly its educational responsibility.