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Mktg 458: Sales Management

Marketing, Analytics & Prof Sales

Theory, principles, and practices of sales force administration for business manufacturing, wholesaling, and service enterprises. Topics include recruiting, training, compensation, and performance appraisal.

3 Credits

Prerequisites

Instruction Type(s)

  • Lecture: Lecture for Mktg 458
  • Lecture: Compressed Video for Mktg 458

Subject Areas

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