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The Schools of Nursing and Pharmacy operate on both the Oxford and Jackson campuses. The Schools of Dentistry, Health Related Professionals and Medicine, and the Health Sciences Graduate School, are based in Jackson only. (Additional healthcare programs are available through the School of Applied Sciences on the Oxford campus.) Other than these exceptions, the schools above are on the Oxford campus.

Mktg 462: Distribution and Logistics Management

MARKETING

Management of the fulfillment component of marketing activities; addressed are the marketing-related activites of supply/value chain organizations, the storage and movement of materials/products and information, through the fulfillment chain from originators to the final customers; emphasis on cost management and customer service issues.

3 Credits

Prerequisites

Instruction Type(s)

  • Lecture: Lecture for Mktg 462
  • Lecture: Compressed Video for Mktg 462

Subject Areas

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